Top 3 traits of Digital Marketers

Digital Marketing Traits

The objective of marketing is to create awareness, curiosity and interest. The challenge for marketers have become monumental in recent times. This is the age of attention-wars and every marketer wants to maximize people’s engagement with right content. Here are the top 3 traits of successful marketers: 1. Target driven content: The product (or service) […]

Job hopping is NOT a crime!

Many recruiters associate jobs hopping candidates with distrust and unreliability. Many genuine candidates who could have been highly talented and resourceful, get ignored without being given a chance to explain themselves. The age old adage, “Never judge a book by its cover” is applicable here. Why only job hopping candidates are assumed to be at […]

Contract Career = Future of jobs

HR will be the MOST influential department in an organization over the next decade. However, there is a catch! Either HR will completely empower a performance-oriented culture or they will be insignificant to the organization. There will be NO middle ground. This is because HR will evolve from an operational workforce, to a strategic & […]

Evolution of HR in the next decade

HR will be the MOST influential department in an organization over the next decade. However, there is a catch! Either HR will completely empower a performance-oriented culture or they will be insignificant to the organization. There will be NO middle ground. This is because HR will evolve from an operational workforce, to a strategic & […]

Why bad bosses micro-manage

A micromanager is utterly incompetent – be it their expertise or communication. A good boss does not micromanage. So why do bad bosses micromanage? It is usually one of the following reasons: 1. Taking credit for other people’s work – They want to know nitty-gritty details of work progress and showcase it as their leadership […]

Top 3 skills of a Content Manager

Your brand perception – individual or company – depends on contributing original & qualitative content. This is the age of digital reputation. This has phenomenally spiked the demand for content writers, creative artists, video-makers, copywriters, linguists, dubbing artists, etc. Hiring Content Mangers (CM) has become inevitable for organizations. Why? People possessing extraordinary writing skills have […]

How to handle harassment from your boss

If someone harasses you, then they have a psychological problem. You have to raise a complaint to HR administration. Follow these steps: 1. Document the complaint officially over an email, addressed to the HR administrator alone. Disclose the nature of the harassment and frequency of the same. 2. In meeting with the HR administrator, discuss […]

Top 3 traits of a Project Manager

Project management is more about execution and less about expertise. Ensuring quality and timely delivery is top priority of project managers (PM). A qualitative but delayed delivery can be detrimental for company’s prospects. Timely delivery with compromise in quality attracts customer wrath. The top 3 traits expected of a project manager include: 1. Listening – […]

Top 3 reasons people quite companies

Rising attrition is a major concern across organizations. These are top 3 reasons people quit: 1. Bad bosses – Incompetent managers make people overwork, most of which is unproductive for the team. This takes a toll on people’s mental health. Worse, they show their team members in bad light and never take responsibilities for their […]

How to convince a company to hire you?

There is no 100% guaranteed method that will get you the job you want. You can only increases your chances of getting hired. Ensure the following during interviews: 1. Research about the company before-hand. Understand their mission and vision. 2. Research about the designation you are being interviewed for. 3. Carry a notebook and a […]